About Us

EDDA Boutique, with the innovation it brings to the store concept in North Macedonia, the quality of its products, and its unique designs, opened on June 16, 2025, with the goal of offering customers the best service. Our mission is to represent the retail sector in Macedonia in the best possible way and to ensure continuity in service.

“This business is about energy, discipline, and patience.”

One of our top priorities is to welcome every customer who visits our store with positive energy and to make sure they enjoy their shopping experience. Creating an environment where customers feel comfortable, peaceful, and special is our main goal.

Who Are We?

EDDA Boutique is a concept that brings together five major brands, combining quality with Macedonia. Our founder, Eda, worked for many years as a manager in the retail sector and turned her experiences into reality by opening the store she always dreamed of.

Having lived in North Macedonia for many years, Eda personally experienced the lack of high-quality and unique boutiques in the country and wanted to respond to this need. When selecting products, she always asks herself: “Would I wear this?”, paying close attention to fabric quality and the feelings the product evokes.

With a disciplined and patient work ethic, EDDA Boutique’s motto is:

“This business is about energy, discipline, and patience.”

Greeting customers with a smile, analyzing their needs correctly, meeting their expectations, and ensuring they leave our store happy are indispensable for us. Our aim is to always be the first choice of our customers.

Our Vision

In Scandinavian mythology, EDDA is a goddess who protects time and wealth. Today, it is moving forward as a fashion symbol where modern women meet elegance and grace.

Our Mission

• To recognize and embrace quality in our lives,

• To defend that dressing beautifully and with quality is everyone’s right,

• To bring quality to street retailing in North Macedonia, offering an alternative to brands in shopping malls,

• To show people that they can enjoy a high-level shopping experience even in street boutiques.